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DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of DXWorldEXPO® - Digital Transformation Conference & Expo has announced its conference agenda, with three major themes: * Technology - The Revolution Continues * Economy - The 21st Century Emerges * Society - The Big Issues "DX encompasses the continuing technology revolution, and is addressing society's most important issues throughout the entire $78 trillion 21st-century global economy," said Roger Strukhoff, Conference Chair. "DXWorldExpo has organized these issues along 10 tracks with more than 500 of the world's top speakers coming to Istanbul to help change the world." There are 10 tracks running throughout the event and following the major themes. More than 500 breakout sessions will be featured, along with keynotes and general sessions from some of the world's t... (more)

Japan's IoT Consortium to Exhibit at @ThingsExpo | #IoT #M2M #BigData

SYS-CON Events announced today that Japan's T-Cloud Consortium will sponsor and exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace. Register for @ThingsExpo FREE (before Friday) ▸ Here These technological reforms have not only changed computers and smartphones, but are also ch... (more)

[video] @Adobe's #DigitalMarketing Keynote | @CloudExpo @24Notion #IoT

Cross-Channel Marketing in a Cloud-Driven, Digital World In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Speaker Bio Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social media, mobile marketing and email marketing, as well as marketing and CRM technologies, including marketing automation, predictive analytics and marketing resource management. At Adobe, Bruce is a Senior Product Marketing Man... (more)

[video] @KevLindsay Keynote | @ThingsExpo @AdobeTarget @24Notion #IoT

View General Session ▸ Here Download Slide Deck ▸ Here View General Session ▸ Here Download Slide Deck ▸ Here Personalization in the Age of IoT More and more brands have jumped on the IoT bandwagon. We have an excess of wearables - activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what "IoT" means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. View General Session ▸ Here Download Slide Deck ▸ Here We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart's sake," and many brands remain in that corner. But many brands are also gradually opting for more strategic approaches. They're taking a breath and stepping back to examine bo... (more)

Bring the Omnichannel Purchase to the Digital Customer By @TheEbizWizard | @DevOpsSummit #DevOps

Notwithstanding my exhortations against digital marketing creepiness, B2C digital marketers love to circumlocute around the notion of the purchase. “It’s all about the customer journey!” they exhort. Focusing on the purchase transaction, it seems, is too mercenary for today’s enlightened digital professional. And yet, you can’t have a customer journey without a customer. And what turns an ordinary human being into a customer? A purchase. The point to the customer journey is that the purchase isn’t the end of the relationship between customers and the companies serving them. After-purchase support is important to be sure. But the real value behind the customer journey? Follow-on purchases. Even with lifelong customer relationships, the purchase is where the rubber hits the road. Marketing, especially in the B2C space, has always been about driving toward the purchas... (more)

[video] @Adobe Keynote | @CloudExpo @24Notion #IoT #AI #DigitalMarketing

  View General Session ▸ Here Download Slide Deck ▸ Here View General Session ▸ Here Download Slide Deck ▸ Here The Next Generation Customer Engagement: Mobile Transformation Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. View General Session ▸ Here Download Slide Deck ▸ Here In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy - Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise. View General Session ▸ Here Download Slide Deck ▸ Here Speaker Bio Roger Woods is Director, Mobile Product & Strategy - Adobe Marketing Cloud. He owns the Adobe Marketing Clo... (more)

[session] @JuniperNetworks to Present at @CloudExpo | @BethGage #AI #DX

From Digital Disruption to Digital Cohesion The age of Digital Disruption is evolving into the next era - Digital Cohesion, an age in which applications securely self-assemble and deliver predictive services that continuously adapt to user behavior. Information from devices, sensors and applications around us will drive services seamlessly across mobile and fixed devices/infrastructure. This evolution is happening now in software defined services and secure networking. Four key drivers - Performance, Economics, Interoperability and Trust - will shape the way users, service providers and the industry creates the foundation for the next networking era. In her session at 20th Cloud Expo, Beth Gage, Senior Director of Systems Engineering at Juniper Networks, will outline how the four key drivers are pushing development and describe what challenges must be solved to ac... (more)

Digital Marketing & Business Transformation By @ABridgwater [#BigData]

When Digital Marketing Becomes Part of Business Transformation We talk on this channel a lot about digital transformation, but how far does its scope extend? Just in case you had grown tired and world weary of the whole ‘digital transformation' terms in the first place (Ed - surely not?), let us reinvigorate it by defining what we mean. The move to digital transformation today involves and in fact necessitates a broad level re-engineering of many of a firm's main operation blocks such that they become digitally enabled and aligned for technologies including: Cloud computing and virtualization Social media channels Mobile enablement Big data analytics and its corresponding levels of insight Emerging Internet of Things technologies Other closely related aspects to the above Inside this shift to digital is marketing, obviously. We have already considered the definition ... (more)

[slides] Bimodal Digital Future | @CloudExpo @Interoute #DigitalTransformation

Download Slide Deck: ▸ Here Download Slide Deck: ▸ Here What Five Things You Need to Know When Building Your Bimodal Digital Future, and How to Do Them Without Starting Again Traditional IT, great for stable systems of record, is struggling to cope with newer, agile systems of engagement requirements coming straight from the business. Download Slide Deck: ▸ Here In his session at 18th Cloud Expo, William Morrish, General Manager of Product Sales at Interoute, outlined ways of exploiting new architectures to enable both systems and building them to support your existing platforms, with an eye for the future. Technologies such as Docker and the hyper-convergence of computing, networking and storage creates a platform for consolidation, migration and enabling digital transformation. Download Slide Deck: ▸ Here "My role is working with customers, helping them go t... (more)

Internet Marketing Agency Reveals Search Engine Optimization Secrets

Regardless of the amount of money you’re paying on online marketing, it’s not taking you anywhere close to the return for the buck that natural search engine optimization companies can in accordance with one Phoenix Optimization Firm that specializes in giving natural search engine optimization services… You are missing approximately 85% of the Net users who are looking for the exact products or services you offer, if your web site doesn’t have a High 10 website positioning. Irrespective of how much money you are paying on internet marketing, it’s not getting you anywhere nearby the bang for the dollar that natural search engine optimization services could in accordance with one Phoenix Optimization Firm that specializes in giving natural search engine optimization services. Unlike having to invest thousands or even a huge selection of thousands of dollars on adv... (more)

Search Engine Optimization Essentials

It is incorrect to think that all you need to do to get your search engine rating… If you have interest in doing organization on the world wide web, a single of the 1st factors that you need to understand is search engine optimization. When somebody does a search on a certain topic and your website comes up at the leading of the natural search results, you can be certain that you will be obtaining plenty of targeted traffic. The key is learning how to make confident that the targeted traffic is suitable to your site. It is incorrect to believe that all you want to do to get your search engine rating up is to place a list of search phrases on your website. Search engines are expanding considerably more sophisticated and although such tactics may well have worked a handful of years ago, they undoubtedly will not perform now. Now, search engines look for a wide variety... (more)